
Positioning is what you do to the mind of the prospect * Achieving desired positioning * Existing products may make to be repositioned * New products collect to have a run low position launch quickly worldwide Product 1 * Tangible = fleecy drink, detergent, car, cosmetics, fast food outlet * intangible = teaching, consulting, financial service, skyway * Three level of products * Classification of consumer goods * Staple go ods momentum goods destiny goods Staple! goods Impulse goods Emergency goods Convenience goods * obtain goods * oddment goods * Unsought goods * Classification of industrial goods * Materials and parts = desolate/ make materials * Capital items = installations / accessory equipment * Supplies and services = supplies / business services * world-wide products = standardized to some extent across a...If you want to pose a full essay, order it on our website: OrderCustomPaper.com
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