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Wednesday 28 November 2012

A Woman and Her Doll- Ruth Handler

A Woman and her Doll In 1959 the world of toys was changed forever by a woman under 12 inches tall, Barbie. Barbie was a introduce in a time when child dollys with cubby, rosey cheeks dominated the market. She was the commencement mass marketed adult-like doll and one of the first toys to have a marketing strategy based on television advertising. Since Barbies debut at the New York Toy Fair, in her zebra cleanse suit, she has kept pace with the times and sported many influential and influenced looks all over the decades. It is now estimated that over a billion Barbie dolls have been interchange worldwide in over 150 countries (Wikipedia, Barbie). M.G. Lord, author of endlessly Barbie: The Unauthorized Biography of a Living Doll, called Barbie the most wet icon of American culture of the late 20th century. Shes an archetypal womanish figure, shes something upon which little girls project their idealized selves. For most baby boomers, she has the same iconic resonance as any female saints, although without the same religious significance. (Lord, Forever Barbie) Behind this icon of soda culture was a woman by the name of compassion four-in-hand. ruth and her husband, Isador Elliot Handler founded Mattel in 1942.
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But it wasnt until Ruths revelational busty figured, blue eyed, platinum blonde came on to the scene, that business really started booming. Handlers inspiration came from ceremonial her young daughter play. Barbra, whom Barbie was named after, showed little interest in playing with her baby dolls. Instead she preferred to dress up her adult-like supply out paper dolls. Every little girl necessitate a doll through which to project herself into her dream of the future, Handler said, in a 1977 interview with The New York Times. If she was going to do role playing of what she would be like when she was 16 or 17, it was a little stupid to play with a doll that had a flat chest. So I gave it beautiful breasts. Barbie has undergone a lot of changes over the years and has... If you want to get a full essay, order it on our website: Ordercustompaper.com

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